about acappell.ai
who are we
hi, i'm zorina crooks (or "z" for short), and i'm richard benyon (the one with the aussie cross south african accent)!
we have had the pleasure of working together for the last 15 years, building and deploying technology solutions for the world's largest advertisers. check out our linkedin profiles for the background story.
https://www.linkedin.com/in/zorinacrooks/
https://www.linkedin.com/in/rbenyon/
we are experienced, direct, innovative, pragmatic, driven, maybe a little quirky, and most definitely fun to work with.
it's taken us a decade and a half to establish our reputation, so ask around the industry if you want the gossip :) you are sure to find out we deliver!
what we do
we help you do useful (and realistic) sh1t with ai, specifically in the marketing procurement and agency management domain.
and no, that does not mean providing you a few prompts to throw into ChatGPT, Claude or Gemini.
we are talking about helping you (and your company) build working ai agents that turbo-charge your scope of work, agency evaluation, production spend, agency selection, and other marketing procurement processes.
and if you are not quite sure what an ai agent is, we can help you from scratch to figure out what all the hype is about, and together actually deliver something useful.
a few more things
outside the pure ai arena, we can provide advice and project related services on deploying and managing technology solutions in the marketing procurement and agency management domain.
specifically large scope of work, agency evaluation, production budgeting, and agency selection programs. and importantly at scale. be it global, regional, multi-brand, best-of-breed, holding company models, creative / media / digital / etc. etc. - yep, we have done them all.
finally if you are after business intelligence advice, with killer dashboards custom designed and delivered, you have come to the right place.
and now for the meaty stuff
agentic-ai, langchain, langgraph, rag applications, containerization, advanced prompt engineering, Anthropic / Claude, Open AI / GPT, Google / Gemini
global software implementation, change management, project management, content advice, digital adoption, training development
analytics, data visualization, tableau, data transformation
application architecture, domain modelling, software development, sql, prisma, react, MUI, typescript, node, github, docker, auth0, azure, claude code
basically obsessive technologists and data geeks!
the show reel
over the years, we have had the pleasure of working with some of the world's largest advertisers.
we have had such diverse and interesting experiences with clients across pharma, cpg, food, beverage, banking, finance, tech, retail, auto, hospitality, plus a few that may have slipped our memory.
we have personally implemented, licensed, and help run complex software applications for the companies listed below. plus provided guidance on best practices around content, process and usage. remember we've been around a while :)
and a huge thank you to all our fantastic clients we have personally worked with at these companies - you've sure kept us on our toes!
pharma, consumer
cpg, food, beverages
tech, comms, banking, finance
auto, retail, hospitality, entertainment
contact us
if you are interested in finding out more...
acappell.ai - just call us 'acappella'
we are based in sunny san francisco
